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New Features of Google Assistant

google assistant new fetures

Google Assistant is an Artificial Intelligence software powered and developed by Google. It’s primarily available on mobile, PC, and smart home devices.

When it launched, Google Assistant was an extension of the Google Now, designed to be personal while with on Google’s existing “OK Google” voice controls. Originally, Google Now smartly collect relevant information for you. It knew where you worked, your meetings and travel plans, the sports teams you liked, the song, the movie you liked, and what interested you so that it could present you with information that mattered to you.

Along with brushing up the user experience, new features have also been added as well, allowing more tasks to be accomplished through voice commands.

Here are some of the features taking a look, and how they affect the overall user experience.

Booking a Tour

Users can book a ride on their ride-sharing apps with just a simple voice command. Currently, some of the ride-sharing apps compatible with this feature include Grab, Uber, Lyft, Ola, and GO-JEK.

Book toures and rides
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There are multiple ride-sharing apps available on numerous locations, Google Assistant will be able to compare the price list for each, allowing you to pick the most cost-efficient option. Google was able to correctly recognize your destination instantly.

Having this feature comes in very handy, as commuting and traveling means having to regularly use these apps. This new feature also comes in a very timely next to the Google Maps update that aims to help commuters, as you would be able to travel smarter than ever before.
Ride-sharing apps have become more wide-spread recently and being able to book rides on the go helps make the process much simple.

New Functions and Design

New Functions and Design google assistant
Image – Der Standard

One of the main updates of Google Assistant is the new re-design on mobile platforms. This re-design aims to improve the user experience, making user controls and features easier to see and use.

The new design corporates bigger visuals to allow for easy usability. It makes the experience better for users of different ages and works as an accessibility feature as well.

Along with developed visuals, users can now access new sliders and controls for their home devices. This provides more control over devices such as lights, speakers, and others around your home.

Smart applications are becoming more common in households works around the world and AI assistants such as Google Assistant aim to provide users with the ability to control devices in a single location.

Tools access for Brands

tool access for brands
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When the visual effect being more enhanced, some brands are given the tools to be able to enhance the viewing experience and provide more effective search results. This means that some brands would be able to present images of their products, preview GIFs of videos, and even larger images to provide users with a better visual idea of what they’re searching for. This can be noticeable for various sites, as the image and text sizes have increased by a certain amount.

This is not helpful for promoting products or media only, but it also helps brands lead users into media that they would want users to access.

This helps improve their traffic and search presence as well. These days voice search is becoming most widely used, it helps to optimize your keywords and websites for it to take advantage of the rising number of users surely.

Personalized interface to Android

Personalized interface for Android
Image – Android Central

Android users have an extra new feature for Google Assistant now, and it allows them to view a personalized interface where you can view weather reports near the area, relevant news updates, and even videos or blogs you might be interested in viewing.

Key Take-away

Google Assistant become one of the successful AI assistants. thankful to numerous updates that ongoing optimize its functionality to be able to perform tasks with a few commands and become a reliable voice search platform.

Most of the updates are coming to Google Assistant’s way very soon, which means a new set of functions to try out, and more user-friendly systems to make it even more accessible.

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